[Register Now] Free Webinar October 12 —How to Use Customer Service as a Marketing Tool

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MARKETING TACTICS How to Use Customer Service as a Marketing Tool While technology has made it easier than ever to process purchases, the customer experience has for many become impersonal and cold. That's not how you want customers to perceive your brand. So, how can you make sure you're offering top-notch customer service? Join us for a 60-minute webinar called "How to Use Customer Service as a Marketing Tool," organized by Comcast Business and Entrepreneur. Attend and learn: The latest trends in capturing data from mobile devices, on-site and from your website. How social media, search engine optimization and website design can impact and increase sales to your existing customer base. Suggestions for loyalty apps and educational events that keep customers close. Lessons learned from communication and marketing campaigns focused at existing customers. Our panelists will include an expert from Comcast as well as Steve Jones, vice president and CMO of Small Commercial at The Hartford. Gene Marks, president of sales and marketing consulting firm The Marks Group, will serve as moderator. REGISTER NOW Meet Your Moderator | Gene Marks Gene is a business management expert and author who helps business owners, executives and managers understand the political, economic and technological trends that will affect their companies so they can make profitable decisions. He owns Marks Group, a highly successful firm that provides technology and consulting services to small and mid-sized businesses.

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